Free Or Paid Content?
by LostEagle ~ July 30th, 2008. Filed under: Web Design.
When you are offering a service online you need to think of how you are going to offer it and at what price. But before you decide on a price you should decide how you are going to benefit from offering your service.
There are variety of different users on the internet and have many different needs. How you fill these needs will determine your success.
There are three basic ways that you can offer and service and earn money from your hard work.
1. Free Content
Internet users greatly prefer getting their content free, well who wouldn’t right?
Well the problem is how are you going to earn money from offering content for free? What you can do is offer your content for free, which will increase the readers and visitors to your site then you need to monetize your website by placing relevant ads for your readers to click. You can earn quite a good income from clicks alone. There is an infinite source of information on the internet about ads so we won’t go into that.
You could also use referral links or sell ad space on your site.
2. Paid Content
Paid content can be a huge earner if you have the right product or service. With paid content it can be much harder to earn an income because there is so much competition. There will always be people willing to pay for getting a better service.
If you can provide a unique/better service or product then this could definitely be the option for you.
3. Free and Paid Content
I prefer this option because it can really provide you with various options. If your paid content is not doing so well then you have the revenue from the ads to make up. If you are a wordpress theme site you could offer free content such as lesser quality wordpress themes and possibly turn the viewers that were looking for a free option into customers buying your premium paid content.
If you have had to make one these choices and would like to share your experiences we would love to hear from you in the comment section.


